Patrick Ramsey heads the Strategic
Intelligence team at MQX
Electronics, a manufacturer of media
player devices. The Board of
Directors were meeting soon to
decide an important investment
direction and needed information
about key competitor strategies.
Despite their hard work, Patrick’s
team had not produced the needed
insight until key information about
their main competitor, Nimda
Industries, is uncovered. That
information is critical for helping
the Board make the right decision.
Patrick’s only question is whether
he can use it or not.
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about the case
Arthur Weiss
-
read his analysis,
listen to his interview

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